Nail your go-to-market strategy – How to know which emerging markets are yours to take?
This talk cover the core differences of different stages, roadmaps and dynamics of emerging markets and the go-to-strategies. How do you know your product is needed in a new market, what are the hacks and tests you need to run? How to monetize your product in a completely new market? Which local channels to use?
Anton Marchanka
Head of Marketing @ Apalon Apps, Minsk